Do Apology Flowers Really Work?

apology flowers

Can Gifting Apology Flowers Increase The odds of Getting Your Apology Accepted?

Yes, but it depends On 2 Factors

We all make mistakes in our relationships, and sometimes a heartfelt apology is the best way to make amends. But what if your apology is not accepted? A recent study published in the Journal of Business Research, conducted by Garcia and Fink (2015), suggests that gifting flowers may be a way to increase the chances of your apology being accepted.

The study looked at the impact of floral gifts on forgiveness by testing the effects of different gift prices and age groups on acceptance of an apology. Participants were asked to rate the acceptability of an apology in various scenarios. The results showed that gifting flowers increased the odds of an apology being accepted, but the effectiveness of the apology was dependent on both the price of the floral gift and the age of the recipient.

Apology Flowers Effectiveness By Price Point

For the younger age group (18-35 years old), the study found that spending between $35 and $50 on flowers was the most effective for increasing the chances of an apology being accepted. For those over 35 years old, the study showed that spending between $50 and $60 on flowers was the most effective for increasing apology acceptance. Spending more than that did not significantly increase the chances of an apology being accepted.

Apology Flowers Effectiveness By Age Of Recipient

The study also found that gifting flowers was more effective among those aged 18-35 than those aged 35 and over. The study showed that those aged 18-35 were more likely to accept an apology when flowers were given, while those aged 35 and over were less likely to accept an apology when flowers were given.

Overall, the study suggests that gifting flowers can increase the chances of an apology being accepted, but it is most effective when given within a certain price range and to a particular age group. For those aged 18-35, spending between $35 and $50 on flowers is the most effective way to increase the chances of an apology being accepted. For those aged 35 and over, spending between $50 and $60 is the most effective way to increase the chances of an apology being accepted. Spending more than that does not significantly increase the chances of an apology being accepted.

apology flowers

Therefore, when it comes to making amends, gifting flowers may be a way to increase the chances of an apology being accepted. It is important to note, however, that the effectiveness is dependent on the price point and age of the recipient.

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